The Science of Autumn

It’s that time again – the nights are drawing in, the temperature is falling and the birds are beginning to migrate. As the signs of the changing seasons start to appear, as lovers of all things science-related, we couldn’t resist looking into the reasons behind one of our favourite phenomena of this time of year […]

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Is your business ready to take advantage of future trends in mobile marketing?

Considering the commonplace usage of smartphones today, it might seem surprising that it’s actually been less than a decade since the innovative iPhone was introduced. The launch changed the way we consume data and subsequently revolutionised the way that companies seek to interact with their customers. Smartphones, tablets and mobile devices have now permeated all […]

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3 tips to convert your website visitors into sales

Following on from last week’s tips on driving traffic to your website, the next step is ensuring that you convert these visitors into sales. With tools such as Google Analytics at your disposal, there’s no excuse not to be analysing your visitor data to give valuable insight. A good place to focus is on the […]

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5 tips to make #hashtags work for your #business

Things have moved on in the ever-evolving world of social media since the very first hashtag was created by Chris Messina (it was #barcamp, by the way). Millions of us now see hashtags as the first place to find information on the latest news and events on a global scale. Indeed, Twitter is used in […]

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Scott Partnership companies achieve the gold standard of service for the PR industry

We are delighted to announce that the Scott Partnership group of companies, which includes Kapler Communications, The Scott Partnership and Phoenix MarCom, has passed the PRCA Communications Management Standard (CMS). The PRCA (Public Relations Consultants Association) is the largest PR association in Europe, and the internationally recognised CMS is the industry’s quality certification for public […]

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Maximise your ROI at this summer’s industry events

Fresh back from a successful trip to the 63rd annual American Society for Mass Spectrometry show in St Louis, we’re already packing our bags for the next trade show. Next week, you’ll find us at ACHEMA, the leading show for the chemical engineering and process industries. We’ll be in good company too, with 3,800 exhibitors […]

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